As business people, we often get stuck on the ultimate big commitment of the final sale and miss the many micro-commitments that a prospect will have to make before the final commitment. Small Commitments “Micro-commitment” refers to the small commitments that happen as a prospect moves from unawareness to purchase. If you stop and think […]
Micro-Commitments Can Lead to Major Sales Read More »
Is your business in the witness protection program? Do people know you exist? How would I know you are out there if I was part of your target audience? I am sure we all would love everyone to find us by word of mouth or professional referral, but that takes time (usually a long time)
Getting Out of the Witness Protection Program Read More »
Desperation is never a good thing, but it’s a business killer in sales. I know when you are starting your business it’s hard not to be a little desperate for getting new clients, but it’s best if your prospects do not know that. Let me give you the ways you might be appearing desperate without
Seven Signs of Sales Desperation Read More »
